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The (NY) Times, They Are A Changin'

34 Menit

The (NY) Times, They Are A Changin'

30 Mei 2017

Crazy eights! On this episode, L+A jam with Meredith Kopit Levien, CRO of The New York Times, on the fall of advertising and future proofing ad models for consumer experience (bye line items!). Levien dives into T-Brand's role at the top of the funnel, acquisitions and why she loves The Daily! Plus L + A talk what's getting their goat 🐐  on creative ad formats - just say no to pre-roll longer than content.  Don't miss an all new #KillBuyDIY.  Learn more about your ad-choices at https://www.iheartpodcastnetwork.com See omnystudio.com/listener for privacy information.

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