MoEngage

This is a chat show where we will talk to marketing leaders to discuss one central theme: the marketing campaigns and then the goals and how they adopted marketing tech to solve those challenges and goals. 

These are real stories, real anecdotes, real learning, real success stories, and real failures.

If you are a marketer, a product owner in a consumer brand, or just anybody interested in marketing, customer engagement, and the intersection between technology and marketing, you should tune in to this!

The ChangeMakers

In the third episode of The ChangeMakers, join Jayant Kumar, Director of Product Management at ZEE Technology &amp; Innovation, as he shares lived experiences and actionable anecdotes about his product management journey across legacy brands such as Shemaroo and Reliance Jio.
Jayant reveals how ZEE5 went from an app rating of 2 stars to becoming the #1 app for South Asian stories!
Listen in to understand how ZEE5 changed its approach and reaped benefits - from optimizing the techstack to mindful consumer data collection and much more.

Marketing

Bisnis 

In the third episode of The ChangeMakers, join Jayant Kumar, Director of Product Management at ZEE Technology & Innovation, as he shares lived experiences and actionable anecdotes about his product management journey across legacy brands such as Shemaroo and Reliance Jio.
Jayant reveals how ZEE5 went from an app rating of 2 stars to becoming the #1 app for South Asian stories!
Listen in to understand how ZEE5 changed its approach and reaped benefits - from optimizing the techstack to mindful consumer data collection and much more.

How ZEE5 Became the #1 App for South Asian Stories: Transforming a Legacy Entertainment Brand