37signals

A podcast by 37signals about the better way to work and run your business. The REWORK podcast features the co-founders of 37signals (the makers of Basecamp and HEY), Jason Fried and David Heinemeier Hansson sharing their unique perspective on business and entrepreneurship along with host Kimberly Rhodes.

<p>A podcast by 37signals about the better way to work and run your business. The REWORK podcast features the co-founders of 37signals (the makers of Basecamp and HEY), Jason Fried and David Heinemeier Hansson sharing their unique perspective on business and entrepreneurship along with host Kimberly Rhodes.</p>

REWORK

How do you decide what to work on next, without relying on a long, stale to-do list? In this episode of The REWORK Podcast, 37signals co-founders Jason Fried and David Heinemeier Hansson talk about why they don’t rely on lengthy roadmaps to set priorities. Instead, they focus on what makes sense now, not what seemed like a good idea months ago. They explain how working in real time leads to better decisions and thinking that fits the moment.
Key Takeaways:

00:44 – Priorities aren’t permanent—they’re meant to shift as you learn
03:20 – Ditch the roadmap mentality in favor of real-time decision-making
07:20 – There’s a difference between winging it and planning as you go
09:10 – Why 6-week cycles give you just enough structure without locking you in

Links and Resources:

“Doing what you think, not what you thought” from Jason Fried’s HEY World
Get Basecamp for free at Basecamp.com
Books by 37signals
HEY World | HEY
REWORK podcast merch
The REWORK podcast
The Rework Podcast on YouTube
The 37signals Dev Blog
37signals on YouTube
@37signals on X

Picking Priorities